Facebook Changes the Like Button

Back in September Mark Zuckerberg, CEO of Facebook hinted that Facebook was working on ways to expand its like button. "Facebook will be rolling out reactions, which are a set of six emojis that will sit on the left side alongside the original thumbs-up. These six emojis will be love, laughter, happiness, shock, sadness and anger."  (Lunden, 2015) These emojis will allow Facebook users to personalize how they feel about particular posts.

"This pop up feature will test in two different markets, Spain and Ireland. With this test, Facebook will decide whether they need to tweak it or how to roll it out further." (Lunden, 2015) These reactions will appear both on your desktop and on the mobile app. Facebook is adding this emoji feature to continue to improve their presence on social media and to adjust with new trends.

"These reactions all came about when users were demanding Facebook have more than just a simple like." (Lunden, 2015) With these different emojis, you will be able to see home many individuals, liked your post, loved your most and were wowed by your post.

I personally think these new reactions will be a good thing for Facebook and will potentially bring more users to this social media platform. By bringing these new reactions to Facebook it will keep users engaged and will allow them to express how they actually feel about a particular status. It will be interesting to see how the two test markets respond to these reactions and what reactions eventually become avaliable for all Facebook users.
.

Lunden, I. (2015, October 8). In TechCrunch. Retrieved October 10, 2015, from http://techcrunch.com/2015/10/08/with-reactions-facebook-supercharges-the-like-button-with-6-empathetic-emoji/#.ikr8sk:rWUa